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Adjustable Life Insurance

Company Info

Founded in 1996, makes it easier than ever to save on life insurance. We give consumers access to a large group of highly-rated insurance companies that deliver value, financial security and peace of mind. And is is committed to strong privacy standards your personal information is strictly confidential and is shared with only one licensed professional who will make sure that your quote matches your individual needs.

We believe that an educated consumer is better equipped to ask the right questions and to find an appropriate insurance solution than one who is not. To this end, our life insurance educational center helps consumers assess their financial priorities and identify the types of life insurance that meet their needs. We combine essential tools for online investigation of insurance needs, such as an income replacement calculator, a library of articles that address insurance needs at different life stages, and links to other insurance and financial resources online.


Howard Witkin - President and Chief Executive Officer

The founder of, Howard Witkin, has been involved with high-technology startups for two decades. He was a founding partner in several successful firms. Amongst his successes, Leviathan Development is a leading Los Angeles-based systems integrator. Icardio is a recognized technology leader in remote medical diagnostics, and CounselWEB provides educational forums to thousands of attorneys nationwide. Mr. Witkin started his technology career while still in his teens, writing dozens of assembly language video games for the original Atari. As a recognized expert on computer technology issues, he has provided commentary and testimony in courtrooms, on TV shows and in print publications around the world. Mr. Witkin is the former executive producer and senior commentator on the Los Angeles-based TechTalk radio show, and teaches an ongoing seminar series in ethics. He has a BS in Applied Math from UCLA, and lives in Los Angeles with his wife, two sons and lots of Legos.

Aaron Gross - Director of Internet Marketing

As the Director of Internet Marketing, Aaron Gross is responsible for developing the strategy and direction of Internet visibility for the family of insurance Web sites. He has been instrumental in optimizing Web site content and design, as well as establishing and managing partnerships. Previously, Mr. Gross served as segment producer of TechTalk radio show, focusing on Internet commerce strategies for small business. Aaron joined the company in 1997 and has more than 28 years of experience in programming and advanced technologies.

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